MICE Trend Analysis

ARTIFICIAL INTELLIGENCE KEY TO THE FUTURE FOR MICE INDUSTRY

Artificial intelligence (AI) has been engaging with our lives since we have entered to the age of digital economies such as a virtual assistant like Siri or Alexa, booking flight ticket and hotel online, and event suggestions on Facebook.

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CREATE VALUABLE EVENT WITH EXPERIENCE ECONOMY

More and more people are influenced by the experience around goods and services. Thus, MICE organizer should focus on providing a good experience to all attendees.

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INCREASING WELLBEING WITH SOCIAL INNOVATION

Social innovations are meant to solve various social issues with an effective replacement of solution to the existing one. The integration of social innovation in MICE industry will increase welfare to both MICE stakeholders and society.

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AGRITOURISM, A SERENE EXPERIENCE FOR MICE VISITORS

As the agritourism is becoming popular, many farmlands were transformed to welcome tourists in order to generate supplement income. Some of the sites can also support MICE activities.

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Nutrition and Functional Food for Healthy Aging

Eating is the most pleasure time in life. Being old and healthy at the same time needs balanced and nutritious diet following the nutrition flags. Comparing to other group of population, elderly needs all nutrients but less energy.

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The Aging Society: The Economic Challenge or an Opportunity

The world is facing with demographically changed, the number of senior citizens is increasing gradually, causing economic challenges in many ways including the lack of labor in many countries and the shifting in demands for product and services.

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The Aging Population and the Global Trend

The most substantial social transformation in the twenty-first century is the increase in aging population. Many countries around the world are currently facing a rapid growth in the number of aging citizens due to low birth rate, longer life expectancy and the baby boomers have become aged.

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Millennials, new generation of mice visitors

Millennials already established their position in the business world for several years. They gradually gain a power to decide the direction of business activities.Executive Summary

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Growing together with EEC

EEC is a mega project that acts as a main engine for economic growth. Its scopes of development also include MICE industry.

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US-CN TRADE WAR, A DISTURBANCE IN MICE INDUSTRY

A trade war dispute between the United States and China causes inevitable impacts on every industry. A rising concern in an economic situation leads to an interruption in MICE business.

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VOICE ECONOMY, A HANDSFREE ERA FOR MICE INDUSTRY

The growing opportunities in the voice technology are coming. It can offer more convenience and enhance customer experience in MICE industry.

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STRENGTHEN MICE TRAVELERS’ RELATIONSHIP WITH GDPR

Data Privacy matters. Infringement of the EU’s GDPR regulations can result in heavy administrative fines so MICE stakeholders should know and prepare themselves for what to come!

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MEETING THE NEW INNOVATIVE SERVICES FROM SMART GOVERNMENT

Through unexpected technological revolution, governments have transformed to deliver better future services that will definitely improve citizens’ experience.

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Are you Ready? It’s time to go big with IOT

Get ready to embrace the huge opportunities Internet of Things (IoT) could create! The automating processes without any human-to-computer or human-to-human interactions will completely change the world.

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UNIMAGINABLE EXPERIENCES THROUGH 5G

5G applications open doors to countless opportunities and are keys to create new engaging experiences like never before!

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PERSONALIZATION: NEW MICE MARKETING BATTLEFRONT

Personalization as an emerging trend of marketing become a priority in many industry including MICE in recent years. More than 90 percent of millennial consumers prefer products and .........

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SPICE UP YOUR EVENT WITH FESTIVALIZATION

Over the recent years, many organizations are exploring the concept of “Festivalization” and many had already integrated the idea into their events successfully.

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ARTIFICIAL INTELLIGENCE KEY TO THE FUTURE FOR MICE INDUSTRY

Artificial intelligence (AI) has been engaging with our lives since we have entered to the age of digital economies such as a virtual assistant like Siri or Alexa, booking flight ticket and hotel online, and event suggestions on Facebook.

Read more

UNVEILING THE POWER OF BIG DATA IN MICE INDUSTRY

Big Data has become the talk of the town over the recent years.

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“Future Meeting Space”: Partners, aims, implementation

Major changes are taking place in the meetings industry.

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MBB - Tradeshow Innovation Through Artificial Intelligence

Shaping the Future of Exhibition Industry

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C9 SERIES - Thonglor, Bangkok Serviced Apartment Market Review

More branded serviced apartment operators toenter expat-oriented Thonglor market

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C9 SERIES - Phuket MICE Market Update

Phuket’s MICE market valued at THB10.9 billion, with over 800,000 visitors last year.

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2018 Meetings & Events Future Trends

CWT Meetings & Events have consolidated a global trends report that provides insights for 2019

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A WHITE PAPER - Mastering the Exhibition Journey

How Top Venues Are Using Technology to Succeed

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Overview of the Meetings Industry in Asia

A Comprehensive View of the Linkages between Business Events and Tourism in Asia

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MICE Statistic